A person looking closely at an empty piggy bank with coins scattered on the table in front of him

Should You Keep Your Business Breathing?

Some businesses fall through, and that’s normal. 1 out of 5 businesses fail in the first year, and that number goes up the more years come in. If your business is struggling, you may be wondering if it’s worth saving. After all, it takes a lot of time, energy, and money to keep a business afloat. So how can you tell if your business is worth saving?

A Business Worth Saving

Here are four signs that indicate your business may be worth saving:

1. You have a loyal customer base.

A loyal customer is someone who keeps coming back to your business, despite the fact that there are other options available. They’re also likely to recommend your business to their friends and family members. If you have even a few loyal customers, that’s a good sign—it means people value what you’re offering enough to stick with you through thick and thin.

2. You’re generating revenue.

If your business is bringing in some money, that means people are interested in what you’re selling and are willing to pay for it. Even if your revenue isn’t where you want it to be yet, there’s potential there—and that’s worth exploring further.

3. You have a unique selling proposition.

A USP is what sets your business apart from the competition—it’s what makes you unique. If you can identify what makes your business special, that’s a good sign! Having a USP gives you an advantage over other businesses in your industry—and that can help you succeed in the long run.

Investors will also be more likely to invest in a business with a USP because they see the potential for growth.

4. You have a passionate team.

Your business is worth saving if you have a passionate team behind it—people who believe in what you’re doing and are willing to go above and beyond to make it successful. When times are tough, having a dedicated team can make all the difference between giving up and pushing through to see the other side. If you feel like giving up on your business, take a step back and look at the people who are still by your side—that’s usually a good indicator of whether or not it’s worth fighting for!

A business owner walking a tightrope above a city, symbolizing the difficulty of doing business

What Can You Do to Keep Your Business Afloat?

Now that you know that your business is worth saving, you need to keep paying for stock and your employees’ salaries. You may also just need an infusion for upgrades that will improve your services and products, leading to more profit. You have several options available in order to inject more cash into your business.


One way to do this is to refinance your business. This simply means taking out a new loan to replace your existing one. This can be a good idea if you’re able to get a lower interest rate or better terms on your new loan. It can also give you some much-needed breathing room if you’re struggling to make ends meet.

Personal Loans or Mortgages

Another option is to take out a personal loan. This can be a good option if you need a smaller amount of money and don’t want to put your business at risk. Just be sure to shop around for the best rates and terms before borrowing.

You could also consider taking out a mortgage. These are both good options if you need a large amount of money and can afford the monthly payments. Just be sure to shop around and compare rates before borrowing. Taking a few extra steps to find the best mortgage deal will let you get the most bang for your buck and give you a bigger chance of saving your business.

Get Investors or Grants

Finally, you could also consider seeking investment from friends, family, or venture capitalists. This can be a good option if you have a great business idea but need some extra capital to get started. The government also offers grants to small businesses for research and innovation. Recently, the government offered aid to small businesses through tax credits, loans, and grants in line with the Biden administration’s coronavirus stimulus aid.

Final Thoughts

No matter what stage your business is in, it’s important to have a plan in place to ensure that it always has the financial resources it needs to keep growing. Refinancing, personal loans, mortgages, and business loans are all good options if you need some extra cash flow. And if you have a great business idea but need some extra capital to get started, then seeking investment from friends, family, or venture capitalists may be the right move for you. Whatever route you decide to take, just be sure to do your research and choose the option that best suits your needs.

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